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Visit our Members Store today and replenish your cellar with The Foolish Club’s Napa Valley wines.

Love is in the air!

Send the perfect gift to friends and family. Need a bottle of Victory for New Years or the Playoffs? Membership provides access to special Titans gifts – log in to view our exclusive selection.





In honor of the original owners of AFL franchises, our wine club is proudly called The Foolish Club. These handcrafted premium wines will honor the iconic Tennessee Titans and the city and state that we’re proud to call home.

We offer a toast to the great people of Tennessee, the loyal Titans fans, the memory of Bud Adams, and everyone with the courage to buck convention and boldly chase their wild dreams.

These handcrafted premium wines will honor the iconic Tennessee Titans and the city and state that we’re proud to call home.

This exclusive club will provide members the opportunity to receive six premium Napa Valley wine bottles every six months along with other special benefits.



Rough & Dressed

2018 Red Wine – Napa Valley

Nashville is a city of contradictions. High heels and cowboy boots. Country clubs and honky tonks. As a logging town, we produced both raw woods and refined cuts, symbolizing both aspects of our complex personality. With that heritage in mind, we are proud to bring you Rough & Dressed: a Napa Valley red blend that embodies our blue collar grit and cosmopolitan culture.

We introduce to you Rough & Dressed. This proprietary red blend – from our award-winning winemaker Todd Heth – exhibits dark blackberry, bing cherry and plum notes perfectly into layers of coffee and tobacco. The finish is dry with long-lasting berry fruit. Silky but firm tannins, this wine is enjoyable now but has the ability to age well in the cellar.
$75 / Bottle

Amy’s Promise

2019 Chardonnay – Napa Valley

This elegant and approachable Napa Valley Chardonnay honors the love that Amy Adams Strunk has for the Nashville Community and her promise to relentlessly strive to obtain the ultimate football prize: a Super Bowl Championship. Amy’s promise is not only to win but to do so with class, dignity and an attitude of service toward Nashville and the broader state of Tennessee. This wine is dedicated to loyal Titans Fans in the Music City, across the Volunteer State and anywhere else the Two-Tone Blue can be found!

We introduce to you Amy’s Promise. From the chalky soil of the Carneros region in southern Napa Valley, this gem exhibits lush green apple and bright grapefruit notes while dancing across your palate. This stunning wine is light and friendly with very subtle vanilla and pear blossom hints on the nose. Balanced fruit with tarte acidity makes this wine a classic example of Premium Napa Chardonnay.
$45 / Bottle


Napa Valley Brut Sparkling – Méthode Champenoise

Nothing tastes better than a victory. Whether you’re celebrating an AFC South title, your tenth anniversary, or the birth of your first child, this Napa Valley sparkling wine is the perfect bottle to pop open. Together we toast a winning future and the great state of Tennessee.

We introduce to you Victory. This premium sparkling wine – meticulously and artfully made in the traditional champagne method – rivals anything found from the best Champagne houses in Épernay and Reims. Blended superbly from Chardonnay and Pinot Noir, this magnificent Napa Valley Brut exhibits rich fruit aromatics of strawberry and delicate white cherry that follows through to a creamy mid-palate accompanied with highlights of lime and wet minerality and a lingering vibrant finish.
$65 / Bottle

Club Format and Cost

In order to receive shipments and be eligible to purchase additional bottles, you must be a member of The Foolish Club. A $50 one-time, non-refundable deposit will be processed to secure your October 2021 allocation. This deposit will be deducted from your October 2021 club shipment cost. Wines are released in two 6-bottle shipments each season (October and February).
Wines are allocated based on sign-up date seniority. The cost range for each 6-bottle shipment is $290 to $450 plus tax and shipping – depending on your selections. Each end-to-end refrigerated shipment arrives in a fire-branded Tennessee Titans wooden crate. Except for your one-time, non-refundable $50 deposit, your card will not be charged until a week before each shipment.
You can customize your wine selections! New, library and special edition wines will be offered. There is no long-term commitment, and you may cancel at any time.
Enjoy your wine and remember, when you share a glass, gift a bottle or visit the Fairwinds tasting room in Napa Valley together, you are supporting the Titans Foundation and our community!

Supporting Our Community

A portion of your purchase will go to the Titans Foundation to aid in our efforts to improve our community.

Hear About The Foolish Club

“The Foolish Club is such an integral part of our team’s history, and with the launch of this wine club, it’s now a part of our present. We hope our fans will love these wines and each of the stories they tell, and can’t thank Fairwinds Estate Winery enough for helping us bring this concept to life.”
Amy Adams Strunk, Controlling Owner
Tennessee Titans
“Nashville is hands down one of my favorite cities in the country. The people and music are captivating and the creative energy is absolutely contagious. I am honored to create these wines for the Titans community and look forward to sharing them with you in celebration of a great season this year and the years to come!”
Brandon Chaney, Proprietor & CEO
Fairwinds Estate Winery and Rough & Dressed Napa Valley

Benefits of Membership!


Two shipments of six bottles per year (minimum to retain club seniority)

Wine received in a keepsake Tennessee Titans vintage fire-branded wooden crate

Exclusive access to limited releases and library wines

Exclusive access to a private member store to replenish your cellar and gift wines and merchandise to friends and family

Free wine tasting experiences for you and 3 guests at Fairwinds in Napa Valley

Special access to Tennessee Titans events and parties

Your name honored on The Foolish Club Founding Member Plaque at the winery

  A portion of wine sales support the Titans Foundation

Fairwinds Estate wines offered at 15% off in private member store

Join Today!